Sony introduces the Alpha 7S III camera for Rs 3,34,000.

When it comes to camera technology, camera sensors, and camera lens, there is no doubt that Sony is the prime leader in this category. Be it any kind of camera sensor, mobile, cameras, or anything else, the company has been able to provide some of the best devices in the market. Now the company has launched Alpha 7S III in the Indian market, which is their next best consumer camera for users. The Alpha series has always been one of the best in the market and the new Alpha 7S III (model ILCE-7SM3) is the latest offering in the series. 

The camera comes with a new 12.1 MP back-illuminated full-frame image sensor with ultra-high ā€˜sā€™ series sensitivity and 15+ stop wide dynamic range. The camera can record 4K videos with 120ppi and has a new heat-dissipating system and dual-slot relay recording tech with an autofocus mechanism. The camera also comes with a flip LCD screen and has eight times more processing power than before. The camera gets a major improvement in low lighting conditions where you can get brighter images and videos without lighting. 

Also, the back-illuminated Exmor R CMOS image sensor will reduce the rolling shutter by up to three times. Even the new ISO settings have been lowered by 80 to 102,400. The camera will be made available for purchase from October 14 and has been priced at Rs, 3,34,000, along with the compatible CEA-G80T memory card, which is available for Rs 21,100. The camera has been specifically designed for new-age content creators and will definitely make a huge difference from the last generation.

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