Amazon Alexa hardware event is all set for September 24, with a lot of new launches.

Amazon is all set for the Amazon Alexa Hardware event on September 24,10:30 pm IST. During the annual event, the company is expected to launch a lot of new devices along with a lot of new features and innovation it will be adding to Amazon Alexa. Amazon has been very secretive about the event and what all they are about to disclose, due to which there are no details to confirm what all will be launched. However, it is expected that Amazon will be launching a new set of speakers and a smart display under the brand of Alexa devices. 

The event will be held digitally due to the pandemic and will be the first virtual event by Amazon this year. The company did launch a wide range of product in the last annual event where Echo speakers, Smart display and the smart ring was introduced to the users. Amazon has also been keeping a track on its competitors like Google and other companies who have been offering new devices with AI assistant, to directly compete with the likes of Amazon devices. 

It would be a good reason for Amazon to launch a new set of Echo speakers and a new Fire Stick which could provide better features at a much more affordable price. Since this year has brought in a lot of competitors for the company with a similar product range as Amazon, it would be no surprise if the company decided to lower down the price for existing products in the market, making it a great deal for the consumers.

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